Culture, Music, Music Videos, Photos

Go behind-the-scenes of Chance the Rapper’s music video for ‘Angels’

Find out how Chance turned into a ‘Flyboy’ behind-the-scenes on camera. Director Austin Vesely and Yak Films captured elements from Chance The Rapper‘s music video shoot for his collaborative track, “Angels,” featuring Saba shot in Chicago. Filmed over two days in December, the “Angels” shoot needed permission and help from the CTA (You think Chance just […]

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Culture, Fashion, Photos

Been Trill x Coca-Cola Capsule Collection

Been Trill mixes it up with Coke in recent capsule collection.   NYC-based clothier Been Trill teams up with Coca-Cola for a collaborative capsule collection. The collection features the OG-logo included on button-down shirts, tees, sportscaps and more. Modeled by Gabe of UZi, the collection’s lookbook feature nostaglic imagery of the brand’s historic advertisements.   […]

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Culture, Fashion, Featured, News, Photos

How Jaden Smith, New Face of Louis Vuitton S/S 2016, Is Blurring Gender Lines in Fashion

The year of 2015 solidified longer lines in menswear, gender obscurity and men in womenswear. Jaden Smith is taking it a larger step further by being the face of Louis Vuitton’s Womenswear Spring/Summer 2016 collection. Jaden Smith who is reverently known as an unorthodox, expressive and alluring artist. Although his talents transcend through hip-hop, film and […]

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Culture, Magazines

Kylie Jenner Covers Interview Magazine

Kylie gets surreal on the cover of Interview Magazine.   Kylie Jenner talks materalism, fabrication and what it’s like keeping up with Kylie in the latest issue of Interview Magazine. Shot by Steven Klein, Kylie poses as a blow-up doll in the arms of a guy carrying her to playtime. I’M WAY FLASHIER ON INSTAGRAM […]

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Artwork, Culture, News

SAVE ART & Highsnobiety Downtown LA Photowalk with Will Nichols

SAVE ART and Highsnobiety hosted a photowalk in Downtown Los Angeles and it was lit.     What will act as Project 006, SAVE ART and Will Nichols hosted a day-to-night event “Capture The City” which invited photographers to share their perspectives through photography. Over 70 photographers contributed to the gallery which were showcased and sold […]

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Culture, Fashion, Photos

Fear of God: Collection One for PacSun

High-end streetwear label Fear of God will release an exclusive collection made explicitly for PacSun.   On December 11th, expect a more youthful vibe from the F.O.G collection collaboration with PacSun. The 90s band merch nostaglia perspective will maintain it’s presence through out the brand’s identity. The multi-layered looks in the lookbook range in miltia-style […]

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Culture, Featured, Features

True Life: We’re Addicted to Kehlani

View our alternative cover star Kehlani, shot by David Camarena, from our first bi-annual Volume 001 print issue of SWGRUS.   The moment you’ve realized an artist is special and you can’t get enough is an understatement when we’re talking about … Kehlani. If we’re not keeping up with Kehlani via Snapchat Stories — we’re waiting […]

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Culture, Featured, Features, Interviews

Slicing & Dicing with Austin Vesely

The Chicago-based director discuss his favorite slashers flicks, his new film Slice and Chicago’s finest pizza. Chicago collective, SAVEMONEY, in-house director is branching off to producing motion-pictures for the big screen. Vesely who has been working on his upcoming film, Slice, which is a comedy-based horror flick that will star Chance The Rapper which depicts […]

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Culture, Featured, Features, Interviews

Respect the Shooter: David Camarena

But the one behind the lens lasts forever. Whether he’s in Tokyo with Aaron Kai, shooting for The Weeknd’s label or directing visuals for artists like Travi$ Scott or Kehlani he’s probably on tour with someone in your iPod. You recently toured with Wiz Khalifa, how was that experience? Touring in the past with Wiz […]

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Culture, Featured, Interviews

Touch The Sky With Elise Swopes

Chicago-based surrealist photographer and creative director Elise Swopes covers the first bi-annual Fall/Winter 2015 print issue of SWGRUS. In the issue, we talk to Swopes regarding her latest works with adidas Originals, her inspirations and her hobbies while admiring her attractive apartment in the sky. Read our full cover story here. You may have seen the […]

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