Black Scale and FRESHIAM collaborate for an exclusive capsule collection which is currently available in the online store starting August 31st. The...

Saturday 31 August, 2013

Drake Covers Billboard


Drake appears on the upcoming issue of Billboard to discuss his upcoming album Nothing Was The Same, Kendrick Lamar ‘Control’ verse and...

Saturday 31 August, 2013

Audio Push | Shine


Audio Push emulates Friday in the visuals for the Janet Jackson-sampled single Shine from their upcoming project Came As Your Are due out on...

Saturday 31 August, 2013

Big Sean | 10 2 10


Big Sean coasts on an island in the ILLROOTS-directed visuals for 10 2 10 from the latest album Hall of Fame. The second release of his adidas...


Jeremy Scott and adidas Originals preview a sneak peek at their next collaborative which will be with Jeremy Scott Wings connoisseur A$AP Rocky. No...


Azealia Banks releases lyrical visuals for our viewing pleasure for her latest single “ATM Jam” featuring Pharrell Williams. Listen to...

Thursday 29 August, 2013

Akomplice 2013 Fall Collection


Akomplice delivers a cohesive collection that contains dark-floral motifs on bucket hats, crewnecks, tees and 5-panels. The collection also sports...

Thursday 29 August, 2013

Caleb James | 6AM


Caleb James throws a house party lasting til’ 6AM in the latest visual from his latest project entitled The Jones. Listen + cop the mixtape at...

Thursday 29 August, 2013

Jay Z x Justin Timberlake | Holy Grail


Jay Z reflects in an abandoned mansion in the visuals for the lead track, “Holy Grail,” from his latest LP Magna Carta Holy Grail. Watch...


CBE singer-songwriter Sevyn Streeter enlists Chris Brown to remix her second offering “It Won’t Stop” from her upcoming solo...

Thursday 29 August, 2013

ILLAMERICA Test Shots: #001


ILLROOTS captures model Desiree Elyda for an editorial shot for the current collection of ILLAMERICA at ILLROOTS HQ in California. The latest...

Thursday 29 August, 2013

Pusha T x Chris Brown | Sweet Serenade


Pusha T spits over a villainous beat on the Chris Brown-assisted track, “Sweet Serenade,” on his upcoming album M.N.I.N.M. Listen to the...

Thursday 29 August, 2013

Undefeated x Been Trill


Streetwear-monger Been Trill prepares for another collaborative collection — this time with Undefeated. With collaborations with Stüssy, 40 oz...

Thursday 29 August, 2013

Ciara Covers Paper

Ciara -- Paper Magazine (September 2013)

Ciara covers Paper Magazine September 2013 issue in efforts to support her fifth self-titled album, Ciara, to discuss her style, recording with Nicki...

Thursday 29 August, 2013

Rico Love | They Don’t Know


Super producer Rico Love responsible for credits behind hit performed by Beyoncé, Usher, Kelly Rowland, Diddy and more blesses us with the visuals...

Tuesday 27 August, 2013

Tokyo Shawn | I Know You


SAVEMONEY member Tokyo Shawn release visuals for a track “I Know You” from his upcoming project Wave Theory. Follow Tokyo Shawn on...

Tuesday 27 August, 2013

Taylor Bennett | Rolling With The Gods


The younger Bennett steps up with a brand new visual for a track, Rolling With The Gods, from his upcoming mixtape The Taylor Bennett Show. Chance...

Tuesday 27 August, 2013

Eminem | Berzerk


After three albums later, Eminem dyes his hair blonde and conjures up “The Real Slim Shady” to return to go “Berzerk” while...