Preview: adidas Yeezy 350 Boost Low

Here’s a sneak preview of the highly anticipated Yeezy 350 Boost Low sneaker in the heather grey colorway. Last seen during Kanye West’s NYFW debut of the adidas x Kanye: Yeezy collection, @thesneakerilluminati gives us a full look at what to expect from the low model of the infamous Yeezy Boost series. The sneaker features […]

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Pia Mia x Chris Brown x Tyga | Do It Again

You all can start getting used to this newcomer by the name of Pia Mia. She went viral with her own cover of Drake’s “Hold On We’re Going Home“ at the Kardashian’s dinner table with Kanye West & Drake watching in admiration. The 18-year-old singer is fresh off a collaboration with G-Easy titled ‘Fuck With U‘ […]

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Fashion, News

Palace Skateboards x adidas Originals 2015 Spring/Summer Collection

With the release of the editorial lookbook dropping earlier this week, the official imagery of the new collaborative collection drops to showcase what will be in store for fans of both of the streetwear staple brands. The drop features high grade technical sportswear with jackets, jerseys, bucket hats, and crewneck sweaters. The entire collection will […]

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OVO 2015 Spring Collection Lookbook

The world domination is just beginning. Drake has a collaborative sneaker deal with Jordan, his own label, and now his own clothing brand. Drake’s clothing brand will be available within the next two weeks via an online store and a Toronto flagship store in Canada. Peep the lookbook + shop the collection at OVO’s webstore. […]

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Music, News

Jay Z x TIDAL | B-Sides Concert

Jay Z is gearing up for a huge event for his Tidal subscribers in the near future. Mr. Carter broke the internet with an announcement of an exclusive concert on May 13 in his hometown of New York City for Tidal users. The event is called the B-Sides Concert, in which Hov will be performing […]

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Fashion, News, Photos

Rihanna Debuts First PUMA Ad

Rihanna strikes a pose in the black-and-white print ad for PUMA which acts as the first promotional tool since announcing her as creative director. PUMA announces a new model sneaker, Pulse XT, in the latest tweet promoting their latest ‘Forever Faster’ ad campaign:   An icon who does it all needs a shoe that can keep […]

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Kendrick Lamar Covers Mass Appeal

King Kendrick covers the latest issue of Mass Appeal for Issue 56. He reveals the true meaning of To Pimp A Butterfly album title, what he thinks of Pharrell calling ‘King Kunta’ unapologetically black, and the negative connotation of being a ‘sellout’ when blacks achieve success. Read the full interview here + check out photos […]

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Music, Music Videos

Eryn Allen Kane | Have Mercy

Chicago-based singer Eryn Allen Kane releases the Austin Vesley-directed visual for a track ‘Have Mercy‘ from her upcoming project. You may have heard her voice on tracks with Chance The Rapper, Towkio, Saba and more but this time swoon to the centric-sounds of this new track from her upcoming EP. With the co-sign of Prince, […]

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Bebe O Hare | Every Damn Monday [Mixtape]

Bebe O’Hare has been working hard releasing a freestyle on your favorite rappers’ beat for the past 2 months. She has finally released the compilation of freestyles that she’s recorded for the mixtape titled Every Damn Monday. The mixtape features verse’s on J. Cole‘s  ‘Fire Squad‘, Kanye West‘s ‘All Day‘, and even a video for […]

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