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DOPE formerly known as Dope Couture releases the “Crash & Burn” 2014 Fall collection lookbook. This year’s collection grab...

cav-empt-fall-winter-2014-collection

Japanese-based brand Cav Empt releases a video lookbook for their 2014 Fall/Winter collection. The collection includes digital-influenced prints...


Tuesday 02 September, 2014

Beyoncé Covers CR Fashion Book

CRfashion

Beyoncé will appear on the fifth issue of CR Fashion Book suited and styled by Givenchy creative director Riccardo Tisci. The fifth issue cover shot...

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Kid Cudi fell ill and collapsed during Chicago’s North Coast Festival on Saturday night. According to HYPETRAK, Cudi stepped into the photo...


Pharrell | Budweiser's Made In America Festival

Pharrell Williams performed on the Rocky Stage at Philadelphia’s Budweiser’s Made In America Festival on Aug. 31st. Pharrell performed a...

Tuesday 02 September, 2014

Kanye West | Made In America Festival Set

kanye-america

Kanye West closed Budweiser’s Made In America Festival over the weekend in Los Angeles. Yeezy performed hits like New Slaves, Power, Black...


Beyoncé at 2014 MTV VMAs

Beyoncé performed a 15-minute set of a medley of songs from her self-titled LP before receiving the Michael Jackson Video Vanguard Award from...

Saturday 23 August, 2014

Chris Brown | X

Chris Brown - X

Chris Brown recently revealed the cover art to his sixth studio album, X. Brown releases the title-track off the album that talks about his past...


Saturday 23 August, 2014

Tinashe x A$AP Rocky | Pretend

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Tinashe is gearing up for the release of her debut album, Aquarius. The LA-based singer revealed in our exclusive interview that A$AP Rocky will be...

Saturday 23 August, 2014

The Weeknd | Often

Often

The Weeknd gets visuals to the popular song, ‘Often‘ that he released via SoundCloud a couple of months ago. The video features Abel in a...


Supreme 2014 Headwear Collection Lookbook

Supreme dropped the lookbook for their latest apparel collection. With the collection releasing anytime on the webstore, take a look at the headwear...

Friday 22 August, 2014

HAIM x A$AP Ferg | My Song 5

HAIM

American pop band trio, HAIM releases visuals for her star-studded music video for ‘My Song 5‘ featuring A$AP Ferg. The Roc Nation signed...


Tuesday 19 August, 2014

Nicki Minaj | Anaconda

Anaconda

Nicki Minaj readies the visuals to her 2nd single, ‘Anaconda‘ that samples Sir Mixx-A-Lot’s ‘Baby Got Back‘. The video...

Don't Play

Travi$ Scott just released a full project of material that he’s deeming a full album titled ‘Days Before Rodeo‘. Kanye West helped...


Tuesday 19 August, 2014

Jhené Aiko | Spotless Mind

Souled Out

Jhene Aiko releases another song called ‘Spotless Mind‘ off her debut studio album, Souled Out. The track was produced by No I.D. Jhene...

tinashe-acclaim

Tinashe is gearing up for her solo debut on RCA/Sony Records with the release of her LP entitled Aquarius. The LP is slated to feature collaborations...


Tuesday 19 August, 2014

DMTR$G | Violet

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DMTR$G serves up his wavy debut mixtape, Violet that has a total of 12 tracks that premiered via online publication, ElevatorMag. SWGRUS is proud to...

Monday 18 August, 2014

Introducing DMTR$G

Violet

Demetrius G is an emerging artist in Chicago’s indie scene receiving major support from Chicago online publication, ELEVATOR Mag and for good...